Privacy Policy
1. Introduction
Welcome to www.EmandM.co.uk ("the Website", "we", "us", or "our"). We are committed to protecting your personal information and your right to privacy.
This Privacy Policy explains what information we collect, how we use it, and your rights in relation to it. Please read it carefully. If you have any questions, contact us using the details provided at the end of this document.
2. Who We Are
This website is operated by the owner(s) of EmandM.co.uk, based in the United Kingdom. As a UK-based website, we are subject to the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
3. What Personal Data We Collect
Depending on how you interact with our website, we may collect the following types of personal data:
3.1 Information You Provide Directly
- Your name
- Your email address
- Any message or enquiry you submit via a contact form
3.2 Information Collected Automatically
When you visit our website, we may automatically collect certain technical information, including:
- Your IP address
- Browser type and version
- Pages visited and time spent on pages
- Referring website or search engine
- Device type and operating system
This information is typically collected via cookies and analytics tools (see Section 6 below).
4. How We Use Your Personal Data
We use the personal data we collect for the following purposes:
- To respond to your enquiries or messages
- To send you newsletters or marketing communications (where you have opted in)
- To understand how visitors use our website and improve its content and performance
- To comply with legal obligations
5. Legal Basis for Processing
Under UK GDPR, we rely on the following legal bases to process your personal data:
- Consent – where you have freely given consent (e.g. newsletter sign-up or cookie acceptance)
- Legitimate interests – to improve our website and understand our audience, where this does not override your rights
- Legal obligation – where we are required to process data to comply with the law
6. Cookies and Tracking Technologies
Our website may use cookies and similar tracking technologies. Cookies are small text files placed on your device that help us understand how visitors use our site.
6.1 Types of Cookies We May Use
- Essential cookies – necessary for the website to function correctly
- Analytics cookies – such as Google Analytics, to help us understand visitor behaviour (used only with your consent)
- Third-party cookies – set by embedded content such as YouTube videos or Google Maps
6.2 Managing Cookies
You can control and manage cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of the website.
Where required by law, we will ask for your consent before placing non-essential cookies on your device.
7. Third-Party Services
We may use the following third-party services on our website, which may collect data independently under their own privacy policies:
- Google Analytics – for website usage statistics (see Google’s Privacy Policy at policies.google.com/privacy)
- YouTube – for embedded video content (see YouTube’s Privacy Policy at youtube.com/t/privacy)
- Google Maps – for embedded maps or location content
We are not responsible for the privacy practices of these third-party services and encourage you to review their policies.
8. Sharing Your Personal Data
We do not sell, rent, or trade your personal data to third parties. We may share your information only in the following circumstances:
- With service providers who assist in operating our website (e.g. hosting providers), bound by confidentiality obligations
- Where required by law, regulation, or court order
- To protect the rights, property, or safety of our business or others
9. How Long We Keep Your Data
We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by law. Contact form submissions are typically retained for up to 12 months unless there is an ongoing business reason to keep them longer.
10. Your Rights Under UK GDPR
As a data subject, you have the following rights:
- Right of access – to request a copy of the personal data we hold about you
- Right to rectification – to request correction of inaccurate data
- Right to erasure – to request deletion of your personal data in certain circumstances
- Right to restrict processing – to request that we limit how we use your data
- Right to data portability – to receive your data in a structured, machine-readable format
- Right to object – to object to processing based on legitimate interests or for direct marketing
- Right to withdraw consent – where processing is based on consent, you may withdraw it at any time
To exercise any of these rights, please contact us using the details in Section 13. We will respond within one month of receiving your request.
11. Children’s Privacy
Our website is not directed at children under the age of 13. We do not knowingly collect personal data from children. If you believe a child has provided us with their personal data, please contact us and we will delete it promptly.
12. Data Security
We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or disclosure. However, no method of transmission over the internet is entirely secure, and we cannot guarantee absolute security.
13. Contact Us
If you have any questions about this Privacy Policy, or wish to exercise your data rights, please contact us at:
Website: www.EmandM.co.uk
We aim to respond to all legitimate requests within one calendar month.
14. Right to Complain
If you are unhappy with how we handle your personal data, you have the right to lodge a complaint with the UK’s data protection regulator:
Information Commissioner’s Office (ICO)
Website: www.ico.org.uk
Helpline: 0303 123 1113
15. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated ‘Last updated’ date. We encourage you to review this policy periodically.
